Julia chats with Xochil, owner of The Chicago Pattern Maker, who helps businesses with their product development needs. Xochil talks about what it’s been like to be in business for 15 years, the challenges of building a team, her favorite parts about owning a business, and the importance of having community within your industry.

Join in on this week’s episode as we meet Therese, owner of the charcuterie board business Tricky Foods, and delve into her journey of building a business during the pandemic. She shares her experience using Instagram to establish her brand, the reason why she loves sales over marketing, and the most challenging aspects of being a business owner.

In this episode, Julia speaks with speech therapist and board-certified behavior analyst, Rose Griffin, about how she’s built her therapy product business through podcasting, course creation, TikTok, and more.

Julia chats with Christina O’Driscoll, co-founder of the New Growth Project, about her journey into nonprofit-hood: how she and her niece decided to start a nonprofit, why they went the non-profit direction, and what marketing a non-profit is like.

Julia meets with Katie Nelson, a live painter. What exactly is that? Tune in to find out! Together, Julia and Katie also talk about social media and what it’s like to have a “toddler”-stage business.

Julia meets with Chelsea Rose, the president and CEO of the Colleyville Chamber of Commerce in Texas. They chat about how Chelsea got to where she is, what it means to be a business leader, how joy is her business strategy, and the one key thing that makes businesses most successful.

This summer, Julia is meeting with several women business owners and highlighting their experiences and the road they’ve traveled to get to where they are. Tune in to this episode to learn more about the “why” behind this summer series. Whether you are a man or a woman, we hope that these episodes inspire you, encourage you, and maybe even teach you something new.

In this episode, Julia chats with fellow StoryBrand guide, Paige Worthy, about ethical copywriting and how your brand’s voice can humanize your marketing and show your customers that you care.

You may have heard about the Stratos lead generation machine before. In this episode, Julia shares the details of that process so that you can develop your own ways to attract, nurture, and grow your audience and community.

Julia chats with Virginia de Assis, a business coach and seven-figure entrepreneur about workaholicism, aligning your passion with your business, and doing what feels right to serve your business—even when it’s not what you’re “supposed” to do.

Do you feel like you have to run your business in a certain way or that you have to follow specific steps to achieve your business goals? In this episode, Julia talks about giving yourself permission to align your work with your values.

In this episode, StoryBrand guide, Annie Schiffmann, shares with Julia about how she went from improv to marketing, and how you can automate your social media process using her PAGER method.